Myth of content marketing

Src: Biznes wektory designed by Dooder - Freepik.com       If you follow my blog, you probably already noticed how focused on SOCIAL MEDIA, so it will not surprise you with my opinion of how important social media is in modern marketing. Despite its high effectiveness and high publicity, this marketing method is used relatively infrequently …

bla bla bla. Effective promotion – 6 stages

Src: by Dooder - Freepik.com For the promotion to be effective it is recommended to include six stages, discussed in the book by "Marketing" by J. Musiałkiewicz, ie: 1. Identification of recipients of the promotion - promotion must be directed to a previously recognized recipient, which must be recognized according to specified criteria. 2. Define …

Automate actions on Instagram

Src: Freepik Not everyone likes apps. There are people who feel the best in front of the computer. And here comes the problem: Instagram is an app! The quality of the pictures on Instagram is important, I wrote about this HERE, and not always the picture taken by the phone is  good quality, somebody wants to publish …

bla bla bla. The essence, goals of marketings promotion

Src: Freepik.com Im observing the internet and I drew attention to the fact that there is very little elaborate literature on marketing. With new year im starting with a glossy academic material with a broad sense of marketing and its constituents. I hope that the knowledge presented in Fridays will not only be interesting for students …

3-2-1… 2017… START

Real Madrid player and national team Toni Kroos on Twitter told New Year's wishes he recalled the defeat of Brazil in the match against Germany in the semi-finals of the 2014 World Cup. The fact that social media can harm I have already mentioned many times (e.g..: in 2016 here) . The beginning of the …